Ameet Sinha
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February 12, 2025
AI Meets OTT: How Artificial Intelligence is Powering the Future of Media
The rise of Over-the-Top (OTT) platforms has already disrupted traditional media, but the real game-changer is Artificial Intelligence (AI). From hyper-personalised recommendations to intelligent content creation and advanced viewer analytics, AI is giving OTT platforms a significant competitive edge. Streaming giants like Netflix, Amazon Prime Video, and Disney+ are leveraging AI to enhance user experience, […]
